True story, I didn’t go into a luxury store in New York City until about 5 years ago. I just never thought that those places were for me. Now when I refer to luxury I’m talking Barney’s, Bergdorf Goodman even Saks Fifth Avenue. I walked past them all the time peering into the gorgeous windows wondering what was inside but could never bring myself to go into one. My thought process was that those places weren’t for me they were for the rich and I didn’t belong in there. I felt that the people inside would instantly know I couldn’t afford anything. That I’d be followed around the stores and harassed. It never occurred to me to just go and see what was inside until a friend suggested it. She had gotten some beautiful new pumps from Saks Fifth Avenue and when she told me that they were less than $100 I’m pretty sure a huge gong went off inside my head. So one day I put on my finest lewk and I pushed through the doors at Saks Fifth Avenue and leveled up my fashion sense.
To my surprise no one followed me around and no one was looking at me like I didn’t belong. In fact, the sales associates were all super friendly and helpful. I didn’t buy anything that day but I spent hours in Saks Fifth Avenue, just looking and admiring the clothes and the splendid architecture of the store. The mannequins gave me style inspiration and I poured over all the luxury perfumes and makeup. I must have spent an entire hour studying the shoes and the designers of each heel. I left with a pocket full of perfume samples and a new lease on life. The mind is a powerful thing. If you tell yourself something long enough you really will start to believe it. From then, I moved on to Barney’s and finally to Bergdorfs. If nothing else just being in those spaces sparks instant creativity when it comes to fashion. I also learn about new up and coming designers just from perusing the merchandise. So here’s 3 things to know about shopping at luxury stores.
There are plenty of affordable items across the board that can be found at luxury department stores. Just take a look at their online inventory to get a feel for what they have. Luxury Department Stores usually sell perfumes, makeup and beauty products you probably already use on a daily basis. Of course they also sell exorbitantly expensive items too from Christian Louboutin Heels to the latest Céline Bag. So it’s a great place to start if you are thinking about purchasing a luxury item and need to see it up close or try it on before purchasing.
They have sales too
Even though they are luxury stores they also have sales. Most of the time the sales in store are far better than you can find online. My theory for that is that less people are actually shopping in store these days and brick and mortar stores need better incentives to get people through the door.
The atmosphere is welcoming
No matter what you are wearing or what you look like the bottom line is that you’re a customer and sales associates want you to have a luxury experience. I’ve never felt out of place or like someone was judging me. On the contrary there are tons of tourist in cargo shorts and crocs walking the marble halls of Bergdorf Goodman without a care in the world. Remember that the next time you think twice about walking into a luxury department store. I actually find that even my browsing experiences are better in luxury stores than if I were in say a Zara or H&M. Remember that for the most part sales associates are regular smegular people like you and I. They aren’t uber rich either.
So next time you pass up that luxury store because you think it isn’t for you or that you can’t afford anything, think back on these key points and give it a go anyway. You could walk away with something amazing. You could stumble upon a stellar designer sale or even better, leave with the creative inspiration to try or do something new in regards to your style.